Russia has always been known for the hospitality of its people. For the past five years, it became home for millions of fans all over the world during such top sports events like Winter Olympics 2014 in Sochi or FIFA World Cup in 2018.
Modern infrastructure, comfortable accommodation and great variety of activities will definitely make the Women’s EHF EURO 2024 a memorable event for all participants and their fans. We are sure that every guest will feel like home and will have an opportunity to discover the beauty of Russia, to feel the spirit of friendship and to witness the atmosphere of great handball festival.
Concentrated on attracting wide audience (both local and foreign) and creating the holiday atmosphere we do not forget about sponsorship integration and close cooperation with the EHF. Thanks to established relations with Government and big names of local business stable development and efficient execution can be guaranteed.
We are focused on creating the highest possible interest for the event and are expecting “sold out” arenas in each host city. A professional spectators and audience concept will be worked out by an agency and coordinated with the promotional and marketing concept of the Women’s EHF EURO 2024.
We want to use the positive experience of promotion of top level international sports events held in Russia as 2014 Winter Olympics, 2016 IIHF World Championship and 2018 FIFA World Cup.
A broad PR & Marketing Campaign is going to be launched 24 months prior to the Event starting from November 2022.
To reach wide audience we plan to use effective instruments and various promotional activities including social media, influencer marketing, mascot and trophy tours, advertising and other promotion events and activities.
Krasnodar region has long and justly been called the “pearl” of Russia, its main bread-basket and a leader in the agricultural sector of the country. This reputation has been earned not only due to its unique natural and climatic conditions, but also for its hospitality and industriousness of its inhabitants, and wealth in the economic and cultural life being created by their hands, minds and energy.
Krasnodar is fond of sports. It is the home for many sports organizations including the women’s Kuban and men’s SKIF handball clubs.
Founded in 1749 it is the largest city in the South of Russia and the center of the South Federal District.
In modern times, Rostov-on-Don has experienced economic growth. Numerous start-up companies have established headquarters in the city, the median income is increasing, and the city is being transformed into a modern, industrial and technology-rich hub.
In 2018 Rostov-on-Don was one of the cities where the FIFA World Cup was held.
Handball plays an important role in the city life since top European women’s handball club Rostov-Don is based here.
Saint Petersburg was founded in 1703 by the most ‘European-oriented’ Russian tsar Peter-the-Great and is still regarded as the most European city in Russia. It is the second-largest city after Moscow, a federal city and a former capital.
The city Historic Centre of Saint Petersburg is UNESCO World Heritage. The city can be regarded as a museum under the sky. St. Petersburg is Russian cultural capital, important economic, scientific and sports center.
In 2005 Saint Petersburg hosted World Women's Handball Championship. The city is also the home of the Neva handball club, the frequent participant of the European cups.
Moscow is the capital of Russia, its biggest and the most densely populated city. It is also the largest city on the European continent with life running 24/7. It is growing and changing rapidly while at the same time managing to remain an essentially Russian city.
Moscow has something for everyone, from historical sights, theaters and museums to restaurants and sports activities.
The city has extensive experience in holding sport festivals. It hosted a number of top-scale sports events including the FIFA World Cup in 2018.
Moscow is the home for the women’s CSKA and men’s Spartak handball clubs.